MARKETING TRUSTEE
To Apply
i) Send letter of interest to josh.pelled@brightfuturesuk.com
ii) Apply using the form at the bottom of the page
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Call BFUK to find out more information
Office No: 02030518671
Mobile: 07853134741
ROLE SUMMARY
The marketing chair will advance Bright Futures UK’s identity, broaden awareness of who we are and what we do, and increase the visibility of the charity to a wider audience.
The role involves developing and implementing a strategic marketing and communications plan alongside the senior management
RESPONSIBILITIES
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Support the development of Bright Futures UK market position and brand recognition to a variety of audiences, enabling us to achieve our aims.
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Support the creation of a marketing/public relations strategy that will allow BFUK to cultivate and enhance meaningful relationships with targeted, high-level external audiences including the media and key influencers.
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Work with the board and senior management to recognise internal and external communication opportunities and solutions. Define and execute appropriate strategies to support them.
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Oversee the ongoing development of the organisation’s marketing and communications strategy in conjunction with senior management and the board.
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Oversee the implementation of the marketing and communications strategy.
External Relations
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Act as an ambassador for the cause and charity.
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Act as a spokesperson for the organisation when appropriate.
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Use industry experience and contacts to help support and further Bright Futures UK marketing & comms strategy.
PERSON SPECIFICATIONS
Knowledge and Experience
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​Have wide-ranging experiences in a strategic marketing role – operating at a senior level.
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Knowledge and experience of implementing marketing strategies to charitable/nonprofit/health-care organisations.
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Ability to network with other members of the marketing sector – with focus on the charity sector.
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A clear understanding of how to measure the success of marketing strategies.
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Understand the strategic use of social media as an effective communication mechanism to support services, activities and beneficiaries.
Skills and Abilities
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Excellent communication and interpersonal skills with the ability to enthuse people about a vision for the future.
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Strategic perspective and vision.
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Good independent judgment.
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An ability to think creatively.
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The ability to work collaboratively and constructively as a member of the board.
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Experience of working within the charity sector is highly desirable.